The Engineer Behind the Eye Tracking Robotic System
Eye tracking was mentioned in a recent post in the UK’s Bradford Telegraph and Argus. For many of you who frequent Eye Tracking Update,...
Read MoreThe Future of Eye Tracking & HyperMedia
HyperMedia is largely defined by what has been dubbed HyperVideo. Content sources like VideoClix and Asterpix have pioneered the...
Read MoreEye Tracking: AdSight Measures Attention Retention For Your Ads
Advertising research typically shows companies what consumers are thinking about their ads. But as a recent article points out, there’s...
Read MoreEye Tracking: The Power of Heat Maps
When you write about eye tracking as regularly as Eye Tracking Update does, you tend to see a lot of heat maps. To some, heat maps seem...
Read MoreEye Tracking: Why is Banner Blindness So Prevalent?
We see plenty of articles dealing with website usability and eye tracking. In another recent post, originally penned in French, Olivier...
Read More