Keep up to date with the latest Eye Tracking news and trends

Tracking Bias, Biometrically

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A article popped up recently regarding the differences in reactions to marketing campaigns between an average consumer and an “industry...

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Biometric Sensors for the iPhone?

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Who else has caught wind of an Apple patent for a biometric sensor on the iPhone? At Eye Tracking Update, we have heard a few rumors...

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Evaluating Gaming Experience with Biometrics

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In recent years, an increasing amount of thought and research has gone into user experience as it’s related to video games. As games grow...

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Old News But Relevant News: Apple and Eye Tracking

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This is old news by now, but considering that the January article deals with news from a few years ago, it’s sort of a moot...

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Spreading Iris Tracking Technology to Every State

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The iris is the most distinguishing visible part of the human body. By taking a high resolution photograph of both eyes, focusing ...

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