Eye Tracking and the Future of the Family Room
Over the past year we have seen the ongoing media center technology battle for supremacy. Apple, Tivo, Boxee, Google, Pandora, Roku, Sharp,...
Read MoreEye Tracking and Neuromarketing in 3D Marketing Research
We’ve been writing a decent amount about biometrics these days. It’s a growing trend and one that seems promising in years to come. As...
Read MoreBiometric Devices: Using Your Mind To Control The Screen
Last year at the Game Developers Conference we got to see quite a few cool new gadgets, many of which had to do with some sort of eye...
Read MoreUsing Eye Tracking & Brainwaves to Evaluate Ad Effectiveness
An Indian research agency is saying that advertisements that tend to fare well in the North of India don’t necessarily do as well in the...
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