Wearable Eye Tracker Puts Microsoft Kinect to the Test
The UK-based usability company, User Vision, is demonstrating that eye tracking usability testing isn’t just for computer applications...
Read MoreNew Eye Tracker for Academic, Market, and Usability Research
So far, this year has been full of new eye tracking product releases. It seems portability is the trend of the year with a focus on eye...
Read MoreTop 2 Search Engines Google, Yahoo Use Eye Tracking
You know eye tracking is getting big when the multibillion dollar companies, Google and Yahoo!, are turning to the technology to optimize...
Read MoreEye Tracking and the Online Publisher’s Association
New news featuring a study involving the Online Publishers Association has been making the rounds as of late, and we’ve seen similar...
Read MoreEye Tracking Research: Nostalgia Creates More Brand Loyalty
In a recent article we discussed a post we came across that described Tropicana’s reasoning for recalling new packaging design they...
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