Eye Tracking and F Patterns: Recurring Theme in Web Usability
Again, the F pattern. It’s a frequently recurring topic worth noting, as it really seems to be the strongest and most consistent trend we...
Read MoreEye Tracking: Evaluating Landing Page Usability With Surveys
Landing page, splash page, homepage. Call it what you will – there are many names for the first page of a website, that is – the page...
Read MoreEye Tracking: Readers Run Out of Gas Below the Fold
Web usability guidelines have remained pretty consistent since the inception of the Internet. Actually, according to an article entitled...
Read MoreEye Tracking: Investigating What Women Notice in Advertisements
There has been a lot of controversy about the use of images of thin models in media and the effect that constant exposure to these images...
Read MoreEye Tracking Update Podcast 2
IntroHi, I’m Joel Bower and welcome to our podcast here at EyeTrackingUpdate.com, ETU’s 2weeks in Review brought to you...
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