Does Eye Tracking Alter User Behavior?
We all know eye tracking can be informative in showing what someone pays attention to during various tasks. But we haven’t read too many...
Read MoreEye Tracking Study Looks Into Your Bad Hair Day
We’ve seen a lot of eye tracking studies focusing on first impressions and in individual’s instincts when it comes to determining if...
Read MoreEye Tracking: The First Half
In 1879, a Parisian ophthalmologist named Louis Émile Javal made some groundbreaking observations about eye movement and the way readers...
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