Is Eye Tracking for Usability Studies Worth the Trouble?
Despite many advancing eye tracking technologies, there are still naysayers that continually challenge the industry with fair questions....
Read MoreFramework for Eye Tracking Patterns and Usability Problems: Pt 4
This week at Eye Tracking Update we’ve been discussing the lack of a concrete, rigorous framework by which eye tracking usability metrics...
Read MoreFramework for Eye Tracking Patterns and Usability Problems: Pt 3
Ehmke and Wilson, the two researchers who published the report in association with City University in London, raise the point that there...
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