Keep up to date with the latest Eye Tracking news and trends

Which Eye Tracking Metrics Are Best In Usability Testing?

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In a recent post we covered an article written on Inspireux.com about how to narrow down your eye tracking data. There’s a ton of data...

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Is Eye Tracking Eye Candy?

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Which side are you on? The side that says eye tracking is entirely useful, a tool from which you can gain real insight when it comes to...

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Eye Tracking and Usability: Which Metrics Are Valuable?

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A few articles we’ve recently done at Eye Tracking Update have focused on the cost and effectiveness of eye tracking for usability...

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What Eye Tracking Could Do For You

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In a recent article we discussed further what eye tracking is good for. With a lot of naysayers still voicing legitimate concerns, it’s...

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Shocking Revelation: Eye Tracking Has Problems

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With more than a few articles under our belt on the strengths of eye tracking, we thought it might be interesting to point out some of the...

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