How Do You Know Which Eye Tracking Metrics To Use?
As we’ve mentioned before, eye tracking comes at a price – often a high price. Cost prohibitive eye tracking solutions for usability...
Read MoreEye Tracking and Usability: Which Metrics Are Valuable?
A few articles we’ve recently done at Eye Tracking Update have focused on the cost and effectiveness of eye tracking for usability...
Read MoreIs Eye Tracking for Usability Studies Worth the Trouble?
Despite many advancing eye tracking technologies, there are still naysayers that continually challenge the industry with fair questions....
Read MoreHow Do You Measure the Value of Eye Tracking?
We recently wrote an article touching on some of the limitations of eye tracking. There are more. Of course, nothing is perfect, and many...
Read MoreEye Tracking: Online Social Networks and Web Usability Testing
Website usability testing has received a lot of attention lately. As some of the most frequently used sites on the web, social networking...
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