Eye Tracking Update » Visual system

Eye Tracking: How Does Color Affect Attention?

dbrendant — Thu, 16 Dec 2010 16:30:24 +0000

In a recent paper, eye tracking was used to detail the effects of color on human overt attention. The paper, penned by Torsten Benz of the University of Osnabruck, Germany, investigates the influence of color on attention. In carrying out his study, he used eye tracking data from earlier research developed by Willenbocke, as well [...]

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Eye Tracking: 6 Ways to Better Usability and Conversion

dbrendant — Wed, 24 Nov 2010 17:38:33 +0000

Here at Eye Tracking Update we get a lot of lists. Lists on eye tracking. Lists on head tracking. Lists describing how to make something. Lists summarizing the problem with any one particular website. One more list-based article we recently came across stated they could reveal six secrets of eye tracking that were previously unknown. [...]

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Eye Controlled Video Games? Better Late Than Never

dbrendant — Wed, 12 May 2010 17:00:25 +0000

A recent article published in New Scientist may be a little late to the Eye Tracking party as far as we’re concerned, but it’s certainly good to see more eye tracking news in mainstream media, even if it is focusing on something that’s no novelty to most within the industry. The “innovation” article focuses on [...]

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Eye Tracking: Challenging the Biological Monopoly

dbrendant — Tue, 09 Feb 2010 01:00:57 +0000

Here at Eye Tracking Update we’re often talking about eye tracking in humans, and thus dealing with humans’ physiological processes of seeing. But as we know, engineers are attempting to design other, less human objects with an ability to “see”, threatening a living organism’s monopoly on sight. Computers now have image tracking features and object [...]

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