Keep up to date with the latest Eye Tracking news and trends

Which One Is Better? Mouse Tracking Or Eye Tracking?

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We obviously write a lot about eye tracking here at Eye Tracking Update, and a lot of articles pass over our desks. One that seemed...

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Eye Tracking Shows the Importance of Good Copy

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We spend a lot of time talking about the best ways to design a website that helps convey your point, sell your product, keep viewers eyes...

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Eye Tracking: Understanding The Tricks of Search Engine Optimization

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When searching for something in Google or Yahoo, you’ll notice that the search comes back as a series of websites and descriptions based...

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Eye Tracking: The Importance of Landing Pages

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In addition to page title and meta description, tailoring your website via eye tracking so it stands out in search results from Google or...

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Key Benefits of Eye Tracking

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Eye tracking can be a useful tool in measuring and understanding user experience for a website. A post from earlier this year at...

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