Keep up to date with the latest Eye Tracking news and trends

Eye Tracking: 6 Ways to Better Usability and Conversion

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Here at Eye Tracking Update we get a lot of lists. Lists on eye tracking. Lists on head tracking. Lists describing how to make something....

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Eye Tracking Shows We Start At The Top

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In a recent article posted at a pay-per-click sales site, they rave about eye tracking and how it’s changed design altogether. Of course,...

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Cheaper Eye Tracking Increases Relative Value of Heatmaps

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There are many who swear by eye tracking heatmaps, saying the visuals are effective and can help us to understand where a viewer is looking...

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Eye Tracking: Uncertainty in Iris Localization

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In a study coming from Cavendish Laboratory, Cambridge, UK, researchers have come up with a Bayesian solution to the problem of locating...

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More Debate on Effectiveness of Eye Tracking

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We came across another couple articles focusing on what you’ve always wanted to know about eye tracking. The articles were posted on...

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