10 Reasons eye tracking authentication should replace passwords
Eye tracking authentication in current research has shown to be a viable and more secure alternative to passwords. As more industries move towards online business, more customers are forced to remember passwords and pin codes, putting themselves at extensive risk for identity fraud and hacking.
Here are 10 reasons why eye tracking authentication should replace standard passwords:
10. Your passwords are useless
Deloitte predicts that 90% of user generated passwords in 2013 will be prone to hacking, even 8 character passwords with a mix of numbers, letters and symbols.
9. Passwords are hard to remember, especially “strong” ones
Experian, a credit-checking firm, found that the average person has 26 different password protected accounts and only uses five passwords for all of them.
8. Be one of a kind
Identity theft is a crime that victimized over 8 million Americans in 2011.
7. Readily available
A UW research team has said an eye-tracking authentication system can be used by “basically any technology that has a camera, even a low-quality webcam”.
6. Even your bank can be compromised
Combining both ATM and credit card skimming, the US Secret Service estimates the annual cost to consumers and businesses is $8 billion.
5. Nearly impossible to replicate
Eye tracking authentication measures a person’s saccades (rapid, involuntary eye movements) with a video camera. Although a person’s saccades are as unique as their fingerprint or iris, saccades cannot be replicated with contact lenses or gloves.
4. Even your keyboard is prone to hacking
In 2008, 76% of the confidential information threats used a keystroke-logging component to steal personal information from computers.
3. You are losing money!
Through 2016, the financial impact of cybercrime will grow 10 percent per year due to continuing discovery of new vulnerabilities.
2. A safer online future
The growth of Internet and mobile commerce will be overall more reliable and protected from the future of new hacker technology.
1. Never remember another password!
Eye tracking authentication means you will never need to remember any more passwords (not that you ever did).
Would you feel like your bank account/online identity is more secure with eye tracking authentication than a standard password or PIN? Tell us what you think about the potential shift to biometric authentication methods in the comments section below.