Eyetracking Web Usability - 3/17 - Eye Tracking Update

Posted on Mar 3, 2011

In a recent post at the Silicon Valley Watcher, the author discusses Google’s new venture in searching: Google Instant. Essentially,...

Posted on Feb 10, 2011

New news featuring a study involving the Online Publishers Association has been making the rounds as of late, and we’ve seen similar...

Posted on Jan 31, 2011

Eye tracking has been used in numerous studies involving the effectiveness of online advertising. In a recent article published on ...

Posted on Jan 10, 2011

Google always seems to be at the top of its game. Technology writers follow its every move, and critics create buzz around the business...

Posted on Jan 5, 2011

Last week we briefly discussed the use of eye tracking for real estate sites, and it looks like another post we found touches on the same...

Posted on Jan 4, 2011

Advertising research typically shows companies what consumers are thinking about their ads. But as a recent article points out, there’s...